Description
Job Summary
We are looking for an experienced Content Executive, with an understanding of how to make content stand out on social media and online across desktop and mobile platforms. The ideal candidate should have ideas on how to develop unique content, be enthusiastic about using web analytics to provide feedback on our performance and be equipped to advise the team on SEO and internet best-practice.
The Ideal candidate will work with the E-business team to ensure our rapid flow of content is published efficiently, accurately and consistently in accordance with in-house brand and product specifications.
Will also be adept at forward planning, creating and managing a content calendar, promoting our new and archive content at opportune moments through the most appropriate social media channels.
Job Responsibilities
Assisting all content creation activities and content strategy that aligns with the company's wider short-term and long-term marketing goals.
Creation of a content marketing calendar to ensure regular content across all social media platforms
Maintain brand identity across all online advertisements, websites and social media channels.
Develop content strategy aligned with short-term and long-term marketing targets
Collaborate with marketing and design teams to plan and develop site content, style and layout
Create and publish engaging content
Edit, proofread and improve writers’ posts
Liaise with content writers to ensure brand consistency
Optimize content according to SEO
Use content management systems to analyze website traffic and user’s engagement metrics
Manage content distribution to online channels and social media platforms to increase web traffic
Develop an editorial calendar and ensure content team is on board
Ensure compliance with law (e.g. copyright and data protection)
Stay up-to-date with developments and generate new ideas to draw audience’s attention.
Qualification
B.Sc. in Mass Communication, Marketing or any Social Sciences with Diploma in Digital Marketing, SEO certifications amongst others.
Experience Required:
1- 5years working experience either in the financial Industry or other marketing-related industry.
Age Range : 23 - 30
Competency Requirements:
Ability to work both independently and with a team
Digital communication skills
Written and verbal skills
Strategic thinking skills
Analytical skills
Good eye for detail
Ability to work on multiple projects simultaneously
Proficiency with content management software
Basic knowledge of HTML
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Job Summary
We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.
The ideal candidate will have a passion for all things marketing and technology.
You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue.
You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
Job Responsibilities
Assisting in the formulation of strategies to build a lasting digital connection with consumers with primary focus on customer engagement, customer acquisition, customer retention and customer relationship management.
Plan and monitor the ongoing company presence on across all social media platforms
Maintain brand identity across all online advertisements, websites and social media channels.
Run targeted online client generation marketing campaigns including: PPC landing pages, Email Marketing, SMM, SEO, Customer Relationship Management, Competitive Analysis, Social Media, Click bait, Mobile and location based services.
Increase website traffic through Search Engine Optimization (SEO), PPC campaigns and online marketing strategies.
Implementing SEO restructure of company’s website with emphasize on Technical SEO, On-page and Off-page SEO, Local SEO and Content Marketing.
Forecast marketing campaign growth and ROI for marketing campaigns
Assist in maintaining the front-end functionality and content management of all corporate websites.
Organic growth of company followership across all digital channels
Provide creative ideas for content marketing and update website
Generate required Analytics Report.
Job Specification
Qualification:
BSc. Mass Communication, Marketing or any Social Sciences with Diploma in Digital Marketing, SEO certifications amongst others
Experience Required:
1- 5 years working experience either in the financial Industry or other marketing related industry.
Age Range : 23 - 30.