Description
Responsibilities
As a digital marketer, you'll need to:
create and upload copy and images for the organisation's website
write and dispatch email marketing campaigns
provide accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI) and sales.
research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums
design website banners and assist with web visuals
communicate with clients, affiliate networks and affiliate partners
conduct keyword research and web statistics reporting
contribute to social media engagement and brand awareness campaigns
use web analytics software to monitor the performance of client websites and make recommendations for improvement
contribute to company and industry blogs and manage e-communications
assist with paid media, including liaising with digital advertising agencies
develop and integrate content marketing strategies
keep up to date with current digital trends
manage the contact database and assist with lead generation activities
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