Sales Representative at Watu Credit Limited

Lagos Mainland    16-12-2023
 

Description



Job Purpose


The Sales representative will be responsible for communicating the benefits of a Watu Simu in order to drive sales.

S/He will serve as the point of contact between Watu Simu and its prospects or clients and have a range of responsibilities including identifying and educating prospective customers while supporting existing clients with information and assistance that relates to products and services.


Responsibilities and Duties


Drive sell out (↑ increase in business revenue).

Drive sell out by conversion of cash customers to credit)

Increase in revenue through increased credit conversions within the stores


Route
Management


Ensure effective and efficient route compliance

Increase of store coverage by 12 new stores per month to increase the Simu universe


Effective Operational and relationship management


Build sound relationships with all customers, dealers/ store owners based on mutual trust and goodwill.


Competition market sensing


Provide continuous feedback as per client requirements (competitor activities, promotions, incentives, innovations, pricing, planograms)


Training


Identify training needs and escalate to trainer for action (including refreshers for stores that are finding difficulties in maintaining sell out


Reporting


Update WoW store performance and identify key indicators to increase sell out

Check on store capacity and stock status for appropriate Simu sell out

Report back on VOC in a timely manner for quick fix to be implemented

Timely reporting of stock outs

Monitor in-store pricing

Monitor competitor’s new innovations and Market sensing

Resolve red flag issues and report to management when unable to resolve


Display Management


Push to maximize Watu Simu in store visibility

Negotiate for Prime/Front Space to maximize on visibility of Watu Simu retail elements

Negotiate POS material placement with store owners/managers

Ensure neat and clean display with a customer journey driven by CTA

Check accurate pricing, promotional pricing, competitor pricing

Ensure all company assets are maintained according to company policy

Manage discretionary giveaways to ensure optimum return on investment

Identify in-store cross merchandising opportunities with OEM partner


Effective self-management


Follow through to ensure that personal quality and productivity standards are consistently and accurately maintained

Demonstrate consistent application of internal procedures

Demonstrate flexibility in balancing achievement of own objectives with abilities to understand and respond to organizational needs

Plan and prioritize, demonstrating abilities to manage competing demands


Qualifications


Minimum of a Diploma in a Business related field.

At least 1 year of experience in sale will be an added advantage


Technical skills:
(Technical skills typically require the use of certain tools and the technologies required to use those tools.)


a) Excel - basic


Behavioural skills:
(Abilities that influence how a person interacts with others and responds to certain situations.)


Integrity - take ownership of assigned people and tasks

Empathy and advanced negotiation skills - ability to understand client and protect business interests at the same time

Independent problem solver - proactive approach to everyday challenges

Humility and motivation - We are looking for someone who does not misuse the authority and can motivate people in positive and forward thinking ways

Result driven and hungry to be the best


People & Leadership Skills


Must adhere to the company code of conduct

Embraces, leads and embeds change

Must actively demonstrate the values of Watu

Must lead, attend and participate in team meetings

Motivates, coaches and develops others

Clear Communication and active listening skills

Strong Ethics and Standards.

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