Manager: Qualitative Research at Kantar

Lagos Mainland    19-12-2023
 

Description



Job Details

Account Manager - Insights


We’re the world’s leading data, insights, and consulting company; we shape the brands of tomorrow by better understanding people everywhere.

Our Insights colleagues are the masters of using data to resolve challenges. They help brands define what they should stand for, how to reinvent and renew their offer, how to better reach audiences, and how to win with consumers and customers. By collecting substantial data from across the world, they blend human expertise with technology, making sure we can deliver innovative insights to brands everywhere.


Why this job is important


A management position with the essence being to support the qualitative head in growing the business and driving the Kantar strategy.

Understand what the client’s overall goals and objectives managing the client relationships, assisting with new business generation, delivering presentations as part of the project team, and managing and mentoring junior researchers.


What you’ll be doing


Understand what the client’s overall goals and objectives,

Engaging with your clients, develop relationships, seek revenue and as a profile-raising opportunity.

Be responsible for identifying revenue opportunities and contributing to overall revenue target.

Take responsibility for advising on solutions to problems in reports and the reporting process.

Attend on-site days and de-brief key contacts on any requests/smaller project briefs that you have completed.

Lead development of appropriate methodological approach, and research tool development, including discussion guides and analytic templates

Prepare Goldstar oriented winning proposals and provide insight and thought leadership for team member’s proposals.

Take briefs from clients and lead the production of appropriate materials/presentations/written documentation in response to the brief.

Lead development of appropriate methodological approach, and research tool development, including discussion guides and analytic templates

Assist in coaching junior team members and Interns– sharing knowledge, encouraging a culture of learning and positive development.

Accountable for actively leading projects financially to drive positive GM and profit.

Working with the qual head to make strong pricing decisions (for sustainability)

Proactively work with team and suppliers for process improvement /cost savings while retaining quality


The skills & experience needed


5 year’s relevant market research experience in a research agency, client company, or management or marketing consultancy.

Demonstrate evidence of developing leadership skills and the ability to motivate others

Communicate effectively as well as demonstrate active listening whilst developing appropriate influencing skills

Lead all stages of projects from brief to presentation.

Be flexible, considerate, friendly and sensitive to others, displaying good social and communication skills

Take ownership of your self-development in completing and implementing your own PDP, highlighting areas where further development is required. Share PDP with line manager to engage their support where relevant

Sell in new methods, and processes and seek revenue-generating opportunities

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