B2B Sales Marketer at PowerHouse Multimedia

Lagos Mainland    08-01-2024
 

Description



About the job


We are looking for Business to Business Sales Marketing Specialist to join PowerHouse Multimedia. The B2B SMS will be responsible for researching companies that fit our targeting criteria, identifying key decision-makers, securing Sales Qualified Appointments (SQAs) and, selectively, assisting in moving qualified leads through the sales funnel to a successful close.

This individual will implement and analyze the effectiveness of marketing campaigns and promotional strategies.

Performing regular follow-up calls or emails and facilitating communication with existing customers to ensure their satisfaction and identify new potential needs.


Sales Responsibilities:


Generate new business and cold calling prospective clients

Attract new clients

Research new market opportunities and oversee growth projects

Build strategic partnerships

Nurture and develop relationships with key business accounts

Negotiate contracts

Attend conferences, meetings, and industry events

Meet and exceed sales goals and KPI’s

Work closely with stakeholders daily

Use Hubspot CRM to track sales leads

Within first 30 days generate 2-3 strong sales leads with the intent to close sales

Keep shared calendars, spreadsheets, and project trackers updated with current information

Coordinating cross-channel communication including email, direct mail, SMS, and social

Work with direct management of sales and operations to ensure quality of client campaigns


Marketing Responsibilities:


Analyze the effectiveness of marketing campaigns and promotional strategies

Evaluate market data trends to identify business opportunities

Brainstorm ideas for marketing campaigns

Create brand message to improve brand awareness

Develop sales presentation

Manage Instagram, Facebook, Twitter for lead generations, and build brand awareness

Use Inbound Marketing to attract new clients


Who you are:


Experienced in business-to-business sales growth and/or retail account acquisition

Passionate about helping companies grow in brand awareness and revenue

Teachable, positive, self-managed, professional, and dependable

Looking to impact the company significantly with your skills and ideas

Adaptable with strong leadership skills


Qualifications:


2+ years of marketing

2+ years of sales, business to business plus

Background in sales, brand development, marketing, media buying, advertising

Customer service orientated

1+ year in the OOH (Out of Home) advertising industry working for a marketing, advertising or media agency

Excellent communication and organizational skills

Knowledge of Inbound sales method to generate leads

Digital Marketing experience

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