Description
About the job
A reputable Radio station is in search of a Marketing Executive, who will work closely with the Marketing Manager to shape compelling prospects for our radio station brand.
This role demands an individual with a profound understanding of advertising , exemplary customer relationship management abilities, and a fervor for brand management and promotion.
Responsibilities
Collaborate on Prospect Drafting:
Work in tandem with the Marketing Manager to conceive innovative and impactful prospects for the radio station, ensuring they align with organizational goals and marketing strategies.
Advertising Agency Engagement:
Develop and nurture relationships with advertising agencies to explore mutually beneficial partnerships, securing advertising opportunities and sponsorships.
Customer Relationship Management:
Foster and uphold positive relationships with existing clients and advertisers, ensuring elevated levels of customer satisfaction and retention.
Brand Management:
Contribute to the formulation and execution of strategies for brand management, with a focus on enhancing the radio station's image and market presence.
Promotion Initiatives:
Aid in the planning and execution of promotional activities designed to amplify the visibility and engagement of the radio station brand, both within the local community and online.
Requirements:
Worked with advertising agencies or marketing communication departments.
Proficient in content creation and proposal drafting.
Adept at using social media platforms.
Excellent communication skills.
Strong research and development abilities.
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